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Making It Personal Builds Brand Affinity

There are currently 1.5 million non-profit organizations registered in the United States. So, when it comes to marketing to current members or trying to reach new donors, one of the most effective methods is making a personal connection with your targeted audience. People are less likely to stop supporting a non-profit if they feel a […]

How personalization can help improve the customer experience?

Connecting with your members is important to show how much your organization values their support. Giving your members an individualized, positive experience can help show them that they are not just another number or dollar to your organization. When a member gives their support to an organization, whether it is through regular donations, going to […]

Online Social Media Monitoring

Communication is what keeps members interested in and supportive of your organization. In order to attract new members and appeal to current ones, organizations must maintain communication by using effective marketing strategies. Sending direct mail or making direct phone calls are some ways organizations can effectively reach out to members. However, establishing a strong social […]

Integrating Print into Your Digital Marketing Strategy

In a technologically-full world, many companies have the belief that print is dead because it’s outdated and old-fashioned. But the truth is print is not dead, and it allows a lot more room for creativity. Part of the problem is that almost everything is digital now. Even though TV ads have been around for many […]

How to Develop Effective Direct Mail Copywrite

Developing direct mail copywrite doesn’t have to be difficult. The most successful marketing materials feature an original appearance with a powerful and persuasive message as the primary highlight. Learn more about developing direct mail copywrite in today’s blog post.

Direct Mail vs. Digital Marketing

In a digital world, businesses are torn between advertising through direct mail or advertising digitally. It seems a lot easier to place an advertisement on a social media website or by sending an email promotion to potential customers. But the truth is that there are far more benefits to choosing direct mail advertising over digital.

What is Omni-Channel Marketing?

The best way to attract new members and appeal to existing members of your organization is through effective marketing tools. When you have a strong, unique marketing strategy, members are more inclined to respond to your organization and support your causes. One of the most successful methods of marketing to members is omni-channel marketing.

Personalized vs. Individualized Mail

When it comes to communicating with your members, direct mail is considered to be one of the most effective outreach methods. However, sending a mass of direct mail pieces to your recipients is not effective in itself. In fact, customizing direct mail pieces per the preferences of your members is more appealing and effective than […]

Valtim Rolls Out Ecommerce and Fulfillment Campaign for Presidential Candidate

We recently launched a comprehensive promotional campaign for presidential candidate Mike Huckabee. The campaign included: A full Ecommerce website In just three short weeks, we built a robust ecommerce website, where Huckabee supporters can purchase branded merchandise. Back-end fulfillment for ecommerce website While building the site, we quickly quoted and purchased all of the products from our […]