What is VDP?
Variable data printing is a form of digital printing or on-demand printing that involves changing the graphics, texts, or images piece by piece. In simpler terms, each piece (physical or digital) is different from one another in regards to the recipient. This method is beneficial when you have a diverse membership or group of donors and want to address each recipient differently.
What is 1-to-1 Marketing?
There are many ways to interact with customers, such as through promotions, newsletters, social media, and of course direct mail. One more “intimate” strategy for interacting with customers / members is one-to-one (or 1:1) marketing.
30 Years Strong – Letter from the CEO’s Office
[vc_row][vc_column width=”2/3″][vc_column_text] From the Office of the CEO I feel it is important for us to understand Valtim’s humble beginnings and where we started, the sacrifices of our founders, as well as the dedication and ownership I see in our employees even now. The pride in my heart comes from the sacrifices of my Mom […]
Valtim helps UVEF boost alumni giving with research
[vc_row][vc_column][vc_column_text]In October, the University of Virginia School of Engineering began to face the challenges of decreased alumni support. To reverse this trend, the school’s fundraising arm – University of Virginia Engineering Foundation (UVEF) – partnered with Valtim to conduct some market research. The partnership not only reversed the declining trends in alumni engagement and giving, […]
Valtim On Boards Newest Renewal Program
Last month Valtim on-boarded a Membership Renewal Program for one of our largest Non-Profits Clients. This bi-monthly campaign resulted in 4 unique packages, 5 member types, 7 segment descriptions, driven by 25 different message codes and 279 offer codes to create 9 renewal efforts with 15 variable image teasers and 11 variable calls to action that resulted in 144 unique versions and approximately 1,000,000 pieces of mail monthly! The Journey was awesome, the results are priceless! Contact Valtim Marketing […]
Valtim Rolls Out Ecommerce and Fulfillment Campaign for Presidential Candidate
We recently launched a comprehensive promotional campaign for presidential candidate Mike Huckabee. The campaign included: A full Ecommerce website In just three short weeks, we built a robust ecommerce website, where Huckabee supporters can purchase branded merchandise. Back-end fulfillment for ecommerce website While building the site, we quickly quoted and purchased all of the products from our […]