Product packaging in marketing is incredibly important. The packaging is one of the main ways organizations interact with their current members and attract new members. By providing good quality and unique packaging, your non-profit can create a lasting impression and generate positive brand awareness.
Great quality packaging can provide several benefits for a non-profit. It is essential for the identification of the organization’s mission statement, for example. Great packaging enhances the appearance of the label that is promoting the non-profit. Quality labeling helps to provide information about an organization to the prospective donor.
Providing quality labeling and packaging is a simple task when an organization chooses to use high quality, reliable machines such as a PriorityPak System. Using an automated system like the PriorityPak System makes manual labeling and packaging unnecessary while keeping your costs low and the quality high.
What is the PriorityPak encapsulator System?
The PriorityPak System is an encapsulator machine used by marketing companies to provide quality packaging services. It’s an automated, cold seal packaging solution. The PriorityPak System can package a variety of products efficiently and with the correct amount of seal needed to protect all the items. The packaging process generates clean, aesthetically pleasing results while saving time and money. The products you mail will be perfectly centered and sealed as well.
The patented labeling feature allows the label to be added to the packaging before the product is sealed within the package. This step guarantees the right products are packaged and shipped to the right location every time. Here are some other benefits to using the PriorityPak System for your labeling and packaging needs.
Using the PriorityPak System is a much faster option compared to manually packaging marketing materials. When you manually package, about 1-2 packages can be prepared per minute. But when you use the PriorityPak System, it creates up to 20 packages per minute. The automated technology allows for faster turnaround time without sacrificing the quality of the labeling and packaging. This automated alternative helps increase productivity for all marketing campaigns.
The PriorityPak System creates compact, custom packages that help reduce postage costs. The compact feature allows for the right weight distribution to be charged before mailing. The other form of cost savings is from the lack of using corrugated cartons and void-filler materials to protect the product within the package. The sealed feature allows for products to remain safe without needing to purchase additional packaging fillers. Your next mailing project will be more cost-effective when you choose to opt for using the PriorityPak System.
Superior Product Protection
The sealing technology encapsulates the products in a Cold Seal® cohesive-coated protective package. The seal will lock the products in place to minimize movement during shipment and handling. It’s important for packages to arrive intact. Otherwise, your donors may feel hesitant when they receive your delivery. Unprofessional, damaged packaging may turn potential donors and members away from joining and supporting your non-profit.
Raising Brand Awareness with Packaging
Product packaging is incredibly important because its how your organization is perceived by your audience. In the culinary world, they say that people eat with their eyes. The more appealing a food looks, the more likely someone is to want to eat the food. In the marketing world, the same perception is there. People are more drawn to visually attractive logos, labels, and packaging. Using unique designs will help your non-profit stand out amongst the others. Adding these unique touches will help raise brand awareness and leave a lasting impression on your intended audience.
Creating a great presentation affects how your organization is viewed and will keep your donors attention again and again. Leaving a lasting impression with your members will help promote brand awareness and help your organization stand.
Packaging with Valtim
Valtim uses the PriorityPak System to automatically package materials for our clients. To ensure you provide quality materials, allow us to help you with your next mail project to your members. Each product will be packaged securely and have a top-notch appearance before being shipped to your donors. The unique, professional appearance will impress your intended audience and help improve your response rates. Let Valtim help you with all of your packaging needs.