Product packaging in marketing is incredibly important. The packaging is one of the main ways organizations interact with their current members and attract new members. By providing good quality and unique packaging, your non-profit can create a lasting impression and generate positive brand awareness. Great quality packaging can provide several benefits for a non-profit. It…
When operating your marketing campaign, you want to ensure it runs as smoothly as possible. Sending various content to current members as well as new/prospective members leaves room for disorganization and even error during your campaign. Between sending welcome letters, to thank-you notes, to postcard and announcements, confusion and disorganization is a likely scenario to…
When an organization receives an influx of orders, generally the fastest method to successfully fulfill those orders is to use automated packaging machines. These fulfillment machines have the ability to package members’ orders swiftly and accurately. Nevertheless, not every item of a member’s order can be fulfilled through the usage of a machine. Some items,…
There are numerous moving pieces when it comes to making a marketing campaign move from a simple idea and on to completion. You need reliable people and vendors who can organize, plan, and collaborate effectively to ensure a successful marketing campaign. The best way to choose the people and vendors to assist your organization is…
Have you ever worked at a job where you pulled long hours and labored hard for the company, but never received the acknowledgement you deserved? If so, you most likely felt unappreciated or underappreciated, and contemplated how long you were going to work for that company. It’s discouraging to dedicate so much of your time…
When an individual orders an item, the next step is for the company or organization to process the order and get it shipped to the individual’s home or specified location in a timely manner. Aside from the basic requirement of getting an individual’s order to the place it needs to go, the organization should make…
When an individual decides to be a part of an organization, creating a positive first impression is crucial. Aside from using effective marketing strategies like call centers and direct mail marketing campaigns to acquire more members, retaining members is another important component in the member-organization relationship. If a member decides to support an organization that…
Donors and members committed to your organization should be recognized for their contributions. Sponsors feel appreciated when a gesture is made by an organization that they make regular contributions towards. Premium fulfillment services help effectively recognize the members and donors who are vital to your cause. What is Premium Fulfillment? There are many ways to…
Have you ever been shopping for a new piece of furniture and read “Assembly Required” on the product box that you want? Most people don’t jump up and down with joy when they see those dreaded words. Many people don’t like assembling anything because it takes up a lot of time and can involve a…
There was a time when it wasn’t economical to print small batches of documents using digital printing, but that time is no more. Digital printing has continued to advance throughout the years. It now costs less to print-on-demand in small batches with digital printing machines, and there are many other benefits as well. What is…
[rt_reading_time label=”Reading Time:” postfix=”minutes” postfix_singular=”minute”] Customizing mail for customers shows the consumer that the company is actively trying to grab their attention with marketing tools. Customization is critical because otherwise, your customers may feel like the business is lazy if the same materials are used over and over again. Repeat materials may find themselves tossed…
We recently launched a comprehensive promotional campaign for presidential candidate Mike Huckabee. The campaign included: A full Ecommerce website In just three short weeks, we built a robust ecommerce website, where Huckabee supporters can purchase branded merchandise. Back-end fulfillment for ecommerce website While building the site, we quickly quoted and purchased all of the products from our…